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UID:2@publicstrategies.org
DTSTART;TZID=America/Los_Angeles:20201216T100000
DTEND;TZID=America/Los_Angeles:20201216T110000
DTSTAMP:20250618T191512Z
URL:https://publicstrategies.org/events/the-art-of-media-advocacy-how-to-u
 se-news-to-elevate-community-voices-and-advance-change/
SUMMARY:The Art of Media Advocacy: How to Use News to Elevate Community Voi
 ces and Advance Change
DESCRIPTION:ABOUT:\n\nIn a "too much information era\," local public health
  and advocacy stories are often lost in a sea of multi-million dollar adve
 rtising campaigns\, national news\, and even disinformation efforts. This 
 webinar will teach you how to rise above the noise and implement media adv
 ocacy effectively. At its best\, media advocacy can inspire engagement\, f
 rame the narrative\, drive change\, and transform communities.\n\nWe will 
 share the components of effective media advocacy through various real-worl
 d campaigns. Participants will learn the following:\n\n 	How and why to ta
 rget specific influencers/decision-makers\n 	How to design media so it wil
 l resonate with your audience\n 	How to build relationships with allies an
 d journalists\n 	How to plan a synergistic media campaign\, complete with 
 compelling story ideas\n\nThis webinar is intended for public health profe
 ssionals and social justice advocates working to address the social\, poli
 tical\, and physical community conditions that cause health disparities an
 d perpetuate inequity.\n\nPresenters include: Craig Reed\, IPS Program Dir
 ector\, San Diego County\; Meredith Gibson\, IPS Media Director\, San Dieg
 o County\; Cynthia Nickerson\, IPS Media Specialist\, Los Angeles County.\
 nThis Event has Passed.\nWatch the Webinar\nDownload Slides
ATTACH;FMTTYPE=image/jpeg:https://publicstrategies.org/wp-content/uploads/
 2024/12/Art-of-Media-Advocacy.jpg
CATEGORIES:Webinar
ORGANIZER;CN="IPS":MAILTO:info@publicstrategies.org
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